Whether you are in retail, corporate, collegiate or hospitality worlds, its important to keep your brand message out there, bold and relevant. Fabric graphics are the only solution set for quick change outs with a bold presence for interior displays. Fabric graphics are incredible for:

(1) Fast change outs for rotating campaigns
(2) Grand scale sizing
(3) Saturate and pure color
(4) Playing an intimate role in your space
(5) Non-glare viewing from across the room or close-up

Here are the facts on fabric graphics for fast change outs:
Each print only requires a single silicone gasket to be sewn into its perimeter in order to display it like a canvas within its designated frame. This does not require tools nor a rocket scientist to install to a pre-hung frame. Once a frame has been hung, the fabric graphic is simply finger pushed into its frame by running one’s finger along the edge while it glides into the narrow channel of a SEG frame. SEG stands for “silicone edge graphic.” It is equally easy to remove a fabric graphic simply by pulling up on one edge, and the rest will follow with a gentle lifting up. And if that fabric graphic happens to pick up dirt on the floor, the fabric graphic is not trashed. It can simply be washed! In the old days, rigid substrate prints would get dog-earred at the corners and a replacement graphic would be mandatory.

If you happen to need faster production times, then you should seek a print provider of dye sublimation fabric graphics who maintains a faster finishing department including a digital cutting system  to trim out your pieces in lightning speed. Also, having a sewing department with a fast-feed silicone sewing system is a must for feeding the gasket along the fabric’s edge in a smooth and efficient feed.

Here are the facts on fabric graphics with grand scale sizing:
Inkjets for transfer papers and dye sublimation fabric processors usually run 8 or 10 feet wide. This means these digitally produced runs of fabric images or designs can essentially make a bolt like 40, 60, or even 100 feet wide. (We have 50 foot fabric graphics hanging in the Reagan National Airport in DC for instance.)

Here are the facts on fabric graphics for saturate and pure color:
The colors are pure and saturate because unlike old photographic print paper, there is no base layer of black beneath the layers to add density. The colors are pure dyes transferred onto a white base of poly-based fabrics. The dyes actually get embedded into the fibers through a process called encapsulation. The fabric fibers are heated to 400 degrees, almost melting while the dyes become a gas at that temperature. Through roller compression and then cooling, the dyes become permanently bonded with the fabric. (This is why its washable.)

Here are the facts on fabric graphics playing an intimate role in your space:
The fabric graphic is durable and does not require glass nor laminate to protect its exterior.
So unlike the former framed art under glass, these fabric graphics are not separated into their own separate package but rather remain open to their surroundings and possibly even touched like the fabric on a curtain or sofa. This feature gives it a more intimate role in the space because it is approachable. Being approachable, with its framing elements minimized, and getting to be aware it has a textural presence in the room is way different than graphics
under glass, such as in a “do not touch” museum setting.
And speaking of no glass, finally….

Here are the facts on its non-glare viewing properties:
Because the fabric does not go under glass nor does it take on random reflections within a space nor get obliterated by glare. Random angles of window light never block the viewer’s ability from seeing your brand message.

So, if you need to stay connected with your target audience in your space, I highly recommend you investigate using fabric graphics. You can make fast change outs at warp speed and still retain having a high-quality display. www.photoworksgroup.com